If you’re looking for new and better ways to sell your products, apart from an e-commerce website, then we may just have the answer for you. You probably know that Facebook is the most popular social media platform in the world, but you may not know that it is also one of the best places to sell on right now. With billions of users all over the world, you can see how this platform is a very appealing place for most business owners to go to when they want to make more money and sell more product. Selling on this platform Can be a very good idea if you know how to do it right, so to help you out today we’re going to give you a few tips for Facebook marketing in the UK, and if you’re interested to find out more we recommend you keep reading until the end.
If you have an e-commerce website with a plied from like Shopify or something similar, then you probably already know that images are a great way for you to entice customers to buy your product. Well, we can easily say that this strategy works amazingly with Facebook. But, why to sell on Facebook with Shopify? Primarily because it is, after all, a social media platform that relies on people posting photos. You need to make sure that you are using images and videos to your advantage and using them in a way that will get you more sales and more customers. You need to take professional photos of all of the products that you’re selling, preferably in a good light as well and from a lot of angles, but another great idea is for you to create videos where you were showing the customers how the products perform and how they’re supposed to be used. This is particularly great if you were selling more novelty type products, because it will save the people the trouble of figuring out whether they can use the product on their own or not. We also recommend having people in your videos, but instead of hiring actors we think that you should use real customers that already have experience with the product because new customers will always believe actual users more over actors.
One of the biggest mistakes that a business owner can make is shy away from criticism that the customers house and try to hide it thinking that it will save their business. Criticism is normal and it will always be there regardless of the product that you’re selling or the industry that you’re a part of, so it will really work to your advantage a lot more if you encouraged reviews instead of trying to hide them. Having a review section, or in this case encouraging people to comment on your Facebook page, is a great way for you to interact with your customers, to see what they like and don’t like about the products, to see whether they like the way that you are marketing on Facebook or not and see whether you need to change something about your work. At the end of the day, you are there to serve the customers and to fulfill their needs, and the reviews will only help you do that better. A lot of new customers also rely heavily on previous users’ reviews, and a lot of the time if there are no reviews they won’t even bother with the product in the first place, so not having them can actually lose your customers.
If you are a business owner that already has a Shopify e-commerce website, then you are in luck because shop if I actually offers you a great Facebook integration which will help make things a lot easier for you. Selling on Facebook isn’t particularly difficult, however when you already have an e-commerce that means that you’re adding another platform that you need to take care of, and this integration actually has the ability to let you monitor both platforms from the same Shopify interface. You have to have a business Facebook page as well as an active e-commerce account on Shopify, but after you have both of those things the whole process is incredibly easy and it will only take you a few minutes to complete the five simple steps. After you’re done with everything and both of your accounts are merged, you will be able to see your e-commerce and Facebook stores on the Shopify interface, which is a great thing.
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Shopify has been designed to be incredibly easy and has a Drag and drop kind of interface, so you will have complete outlook over everything that is happening in your business with just a few clicks of a button, even if you are a beginner with no experience whatsoever. If you already have products that are posted on your Shopify store, the good news is that you can also copy all of those listings to your Facebook page which will save you a lot of time and effort. Shopify in general is an amazing platform to use, not just because of the Facebook integration but also because It will allow you to integrate with other market places, such as Amazon, and it will overall increase your chances of getting more sales, making more revenue
Whenever a new marketing strategy or a new market place comes up, it is easy to see how people immediately get interested in it and want to know more about whether selling on it will increase their chances of making more money. When it comes to Facebook, and selling with Facebook, we have to see that your chances are only as good as your marketing skills are. There is definitely a way for you to succeed when selling in this week, however you need to be diligent and very organized in order to make things happen for you. We hope that this article helped you Out a little in that respect and that the few tips that we spoke about above will help you build a Facebook store in the UK that will be successful.
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